Is Your Brand Ready To Engage Consumers With Gamified Ads?
Keith Bendes Forbes Councils Member Forbes Communications Council COUNCIL POST| Paid Program Leadership POST WRITTEN BY Keith Bendes VP of Marketing and […]
Tag: Gameloft
Swipe Right on Gamified Advertising — Memorable Ads and Brand Awareness
How playable ads create lasting memories and increase positive brand awareness for advertisers. John Bauer— GameloftOriginally posted at Medium.com May 14, 2018 · 4 min […]
Buyer Beware: Avoiding Fraudulent Ad Impressions
Branded minigames, short games designed to combine the message of the brand with fun and engaging content, are a good example of an innovative rich media ad format that measurably deters fraudulent activity.